Showing posts with label publishers weekly. Show all posts
Showing posts with label publishers weekly. Show all posts

Thursday, September 15, 2011

FOCUS ON PROFESSIONAL DEVELOPMENT

Jane Bullard, author

The publishing industry should be a key focus for writers...its parts including query letters or e-mails, writing skills, genre knowledge, and stages of manuscript submissions, contracts, and editor-author relationships.  

When I was Writer working on a personal narrative/non-fiction book:
Focus was on Writing first, then Researching Publishers.

When I became a Published Author of that book:
Focus had to shift to Marketing.

When I wanted to buy All Rights to my first book’s first edition (UK publisher-1996):
Focus should have been on Book Rights Research about what a buying process should include, asking questions like:  

“Do I need to have hard copies shipped from England?”
“Should I buy the rights (as above) and leave books in UK for UK sales?
“Won’t the publisher’s digital files be the main purchase with rights?

When I owned All Rights, as of 1999:    
Focus became Customs requirements and Over stock of units/copies, shipped from England.

After Opine Publishing formed (late 1999, early 2000): 
Focus shifted to Publishing, specifically, Industry Standards and Practices in seven categories:
—Publisher-industry relations
—Publisher-author relations
—Contracts & agreements
—Production*
—Printing*
—Distribution & marketing*
             —Professional development*
   
*Starred items are the most demanding to learn and activate. *Marketing is entrenched, for now, as a key responsibility of writers.  

To begin: What are two main hard copy and digital company names for book distribution?  For book sales? What is a major publishing journal in the U.S.?

In addition: Learn business requirements for book sales receipts and marketing expenses.

Posted by Jean Purcell, publisher, Opine Publishing
a.k.a., Jane Bullard, author: Not All Roads Lead Home