Friday, March 4, 2011

Book Industry SG highlights e-book "power buyers"

Book industry study group logoImage via Wikipedia


The latest Book Industry Study Group (BISG) reports  new Consumer Attitudes Toward E-Book Reading research study with items below, and more. Interesting reading for e-book authors and publishers.   

  1. Income is a more important factor than discretionary time; those earning greater than $50K annually buy higher proportion of e-books.
  2. Urban readers buy the most e-books although rural buyers say they benefit more from the easy access in this format.
  3. Is Amazon's Kindle e-book reader still the dominant e-device or is the Barnes & Noble Nook device gaining share?
  4. Retirees  buy fewer e-books than fully employed e-readers.

    Learn about the "Power Buyers" of e-books in the
    newest fielding of the Book Industry Study Group's (BISG's) latest Consumer Attitudes Toward E-Book Reading research study.


    Source: Copyright © 2011 R.R. Bowker LLC. All rights reserved.
    E-mail is the primary communication tool that PubTrack utilizes to keep you and other registered users up-to-date about service innovations at PubTrack. Please note: Once unsubscribed you may continue to receive occasional mandatory service and legal announcements via e-mail that directly affect your PubTrack service.
    PubTrack630 Central Ave.
    New Providence, NJ 07974
    888.269.5372


    (c) 2011 Author Support. Jean Purcell, author and editor, owns a small press in the DC area. She has traveled extensively throughout the world and has interacted with international leaders both on and off the record. She publishes Opinari Quarterly for subscribers.
    Enhanced by Zemanta

    No comments: